Details
About this piece
Propaganda poster promoting Australia’s 4th Liberty Loan, launched in October 1943 to support wartime expenditure.
Preceded by the 3rd Liberty Loan’s shock-driven approach—graphic black and white images of wartime casualties that presented a bleak view of the conflict—the 4th campaign shifted tone. Here, wry humour is used to depict a money-pilfering woman, foiled by the patriotism of her male partner.
The relationship between the two figures is not specified, but the message is explicit: the woman is portrayed as a “dumb blonde” acting in self-interest, while the man is shown as having performed his civic duty by investing his spare change in the Liberty Loan.
Preceded by the 3rd Liberty Loan’s shock-driven approach—graphic black and white images of wartime casualties that presented a bleak view of the conflict—the 4th campaign shifted tone. Here, wry humour is used to depict a money-pilfering woman, foiled by the patriotism of her male partner.
The relationship between the two figures is not specified, but the message is explicit: the woman is portrayed as a “dumb blonde” acting in self-interest, while the man is shown as having performed his civic duty by investing his spare change in the Liberty Loan.
- Color
- Multicolour
- Style
- Vintage
- Material
- Paper
- Condition
- Good
- Dimensions (cm)
- W 55D 2H 80
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